A woman is climbing on an augmented climbing wall full of colours and lights. ValoClimb

January 14, 2020

Digital attraction means competitive advantage

Mixed reality

Revenue generation

Updated January 8th, 202

Why and how to choose a digital attraction

How to make sure that experience-graving digital native millennials find their way to your location, and the next time they arrive, they bring their friends and family with them? Does the reply to these questions lie in your analogue structures? Or is there a reason and a way to replace these analoguestructures with digital attraction to give the digital millennials the out-of-home experience they are looking for? Simply put, yes.

We at Valo Motion set out to design games and applications that would be enjoyable and entertaining for everybody to play. By creating high-quality products that are full of fun games and easy to use, we have managed to create attractions that generate clear benefits to operators, like high repeatability and play value. 

At the end of the day, when designing Valo Motion products, an exceptional gaming experience is all that matters, while making sure that our products are also worth the investment.

Enhance repeatability and play-value

Simply put, a digital attraction can help leisure and attraction industry professionals – such as trampoline parks, FEC’s, soft play locations, fitness clubs, as well as hotels and resorts – become successful and stay relevant for their millennial and centennial visitors. However, digital attractions can no longer be simple, but need to entertain one or more people for longer periods of time, while generating repeat visits.

Read more here: Key market trends that drive FEC market growth.

Predictability keeps your operations steady

Valo Motion Operations Hub is the operator's control centre for managing all their Valo Motion attractions. The latest update brings a smoother interface, better tools for managing multiple units, and sharper insights, all now available on mobile too!

Read more here: How the Operations Hub supports your business growth.